
About me
About me
Well-designed products for a better world.
Well-designed products for a better world.
Hi, I'm Akash. I help product teams find what's holding them back, validate the right opportunities, and design solutions that drive real impact.
What drives me
What drives me
People first
The best products come from a genuine understanding of user needs.
Meaningful impact
I care about work that creates real value for users, teams, and communities.
Evidence after assumptions
Better decisions come from listening, testing, and learning.
How I work
Map first. Design second.
01
Align on current state
Before starting the project, we discuss the current state of business, product, and market.
02
Define quarterly growth goals
We set a finish line by looking forward 3-6 months. The goal has 3 parts: business growth, product evolution, target market impact.
03
Run iterative experiments
The current state and goal state are connected with a roadmap of growth experiments. These experiments split out into research and design streams.
01
Align on current state
Before starting the project, we discuss the current state of business, product, and market.
03
Run iterative experiments
The current state and goal state are connected with a roadmap of growth experiments. These experiments split out into research and design streams.
02
Define quarterly growth goals
We set a finish line by looking forward 3-6 months. The goal has 3 parts: business growth, product evolution, target market impact.
01
Align on current state
Before starting the project, we discuss the current state of business, product, and market.
02
Define quarterly growth goals
We set a finish line by looking forward 3-6 months. The goal has 3 parts: business growth, product evolution, target market impact.
03
Run iterative experiments
The current state and goal state are connected with a roadmap of growth experiments. These experiments split out into research and design streams.
Alignment across teams.
Akash is particularly strong at bringing people together, creating alignment across teams, and making collaboration feel natural and energising. What sets Akash apart is how he connects great design to real business outcomes.

Lisi Schappi
Senior Director of Design, Deputy
Clarity to complex problem space.
Akash brought clarity to complex problem spaces and helped align product, design, and engineering around well-reasoned solutions. I would happily work with Akash again and strongly recommend him as a strategic design partner.

Klaas Raaijmakers
Director of Product & Growth, Think Digitally (ex-CPO, Deputy)
Problem first. Design second.
Working with Akash was a genuine partnership. He consistently pushed us to think deeper about the problem, not just the solution, and helped build lasting design capability within the team.

Jacob Tait
Principal Product Manager, Heidi (ex-SafetyCulture)
Alignment across teams.
Akash is particularly strong at bringing people together, creating alignment across teams, and making collaboration feel natural and energising. What sets Akash apart is how he connects great design to real business outcomes.

Lisi Schappi
Senior Director of Design, Deputy
Clarity to complex problem space.
Akash brought clarity to complex problem spaces and helped align product, design, and engineering around well-reasoned solutions. I would happily work with Akash again and strongly recommend him as a strategic design partner.

Klaas Raaijmakers
Director of Product & Growth, Think Digitally (ex-CPO, Deputy)
Problem first. Design second.
Working with Akash was a genuine partnership. He consistently pushed us to think deeper about the problem, not just the solution, and helped build lasting design capability within the team.

Jacob Tait
Principal Product Manager, Heidi (ex-SafetyCulture)
Alignment across teams.
Akash is particularly strong at bringing people together, creating alignment across teams, and making collaboration feel natural and energising. What sets Akash apart is how he connects great design to real business outcomes.

Lisi Schappi
Sr. Director of Design, Deputy
Clarity to complex problem space.
Akash brought clarity to complex problem spaces and helped align product, design, and engineering around well-reasoned solutions. I would happily work with Akash again and strongly recommend him as a strategic design partner.

Klaas Raaijmakers
Dir. of Product + Growth, Think Digitally (ex-CPO, Deputy)
Problem first. Design second.
Working with Akash was a genuine partnership. He consistently pushed us to think deeper about the problem, not just the solution, and helped build lasting design capability within the team.

Jacob Tait
Principal PM, Heidi (ex-SafetyCulture)

Let's hit those goals
No hard selling. We spend the first call aligning on your current state and answering any questions you might have.

Let's hit those goals
No hard selling. We spend the first call aligning on your current state and answering any questions you might have.
